Getting a Taste for Dubai – Interview with Hana Khan Today we’re speaking with Hana Khan. Hana is a creative, enterprising and results focused professional with experience in developing marketing strategies, client relations, PR, social media marketing, and copy-writing. She also writes a blog about her experiences with different Food and Beverage experiences.
Why Branding is So Important for Your Small Business When you think of a ‘brand’ the first thing that may come to mind is your product – how it looks and what it is called. This is an important part of branding, but it is only one small portion of it.
7 Reasons Why Your Business Should Invest in SEO What is SEO, and why is it important? SEO stands for Search Engine Optimisation, and put simply is the process of getting free, natural and relevant traffic to your website. Recently, there has been talk that SEO is no longer as relevant and the approach […]
Marketing is Not Sales For many big companies, there will be a marketing department and a separate sales department. But in smaller businesses, the roles may merge and people wear more than one hat. However, this can lead to a confusion about the difference between the roles that means sometimes people think that a marketing […]
Digital Innovation It seems like every time you turn around, there’s another new technology that leaves what you currently have in the dust. Digital innovation is a tough business, and you don’t want your business to be left behind. Here’s how to keep up the pace to avoid being left in the dust.
Developing a Social Media Marketing Strategy Developing a social media strategy that works for you can be challenging. Here’s how to plan your social media strategy effectively and implement it with minimal hiccups.
Digital Marketing Strategies for 2016 Digital marketing strategies are always changing and evolving, and 2016 will be yet another challenge for digital marketers and their marketing teams. Here’s a little bit of insight in what your digital marketing strategy for 2016 should include.