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Hospitality Highlights 12th June 2020

Hospitality Highlights 12th June 2020

News curated by Virtual Solutions UK Hospitality Industry will not open sooner than the 4th July. Business Secretary Alok Sharma has confirmed that the bars, hotels, and restaurants will not reopen until at least the 4th July. This will only be possible if the rate of infection remains low; some parts of the UK have [...]
How To Conduct A Marketing Audit

How To Conduct A Marketing Audit

How to Conduct a Marketing Audit A strong marketing plan makes all the difference to a hotel’s success, but this can only be achieved by conducting a thorough marketing audit. An audit involves a detailed analysis of a hotel’s current marketing activities, calculating the Return on Investment (ROI), and analysing costings and lessons learned throughout [...]
Hospitality Highlights 8th June 2020

Hospitality Highlights 8th June 2020

News curated by Virtual Solutions Restaurant chain Popeyes has revealed a new look and logo design. The popular restaurant chain has refreshed its classic logo, one that it’s had in place since 1972. The company, which had to close all its sites due to COVID-19, has also taken the opportunity to refresh the look of [...]
Hospitality Highlights 5th June 2020

Hospitality Highlights 5th June 2020

News curated by Virtual Solutions Online travel company Expedia is providing $275m (approx. £218m) to the hotel industry. Expedia are supplying funds to help the hotel industry recover from the impact of COVID-19 and hopes the money will allow its hotel partners some breathing room. The company helps hotels find customers online and its support [...]
Virtual Solutions – May 2020 in Review

Virtual Solutions – May 2020 in Review

Virtual Solutions - May 2020 in Review This time last month we were in the heaviest period of lockdown as a result of coronavirus, but this month we’re finally starting to see some light at the end of the tunnel. The virus is still very much a threat, but all over the world restrictions are [...]
Hospitality Highlights 1st June 2020

Hospitality Highlights 1st June 2020

News curated by Virtual Solutions Brew Dog’s libel case has been dismissed by the High Court. The spat began when an employee from Frank revealed a press release saying Brew Dog will be distributing US brewery Scofflaw’s products in the UK. Brew Dog felt the press release compromised them as critics of Donald Trump and [...]
Hospitality Highlights 29th May 2020

Hospitality Highlights 29th May 2020

News curated by Virtual Solutions Burger King hands out oversized crowns in an effort to encourage social distancing in Germany. The fast-food chain recently reopened many of its branches across Germany in throughout May but has continued to take social distancing very seriously to prevent the spread of coronavirus. The crowns are similar to the [...]
Hospitality Highlights 22nd May 2020

Hospitality Highlights 22nd May 2020

News curated by Virtual Solutions Hotel chain @Accor has launched a new cleanliness initiative called ‘AllSafe’. The Accor Group has become the latest hotel brand to create a new scheme for improved health and safety procedures. The plan is part of their strategy to increase customer confidence when they return, allowing them to be comfortable [...]
A Focus on Cleanliness in the Wake of COVID-19

A Focus on Cleanliness in the Wake of COVID-19

A Focus on Cleanliness in the Wake of COVID-19 More and more attention is now being paid towards life after coronavirus. The term ‘new normal’ started out as a cautious warning but has now evolved into an accepted state, one into which we’ll all soon emerge. The world has been fundamentally changed forever by the [...]