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Social Media in Tourism Conference 2019

Social Media in Tourism Conference 2019

With the participation of more than 130 executives and professionals in the Tourism Industry, the 2nd Social Media in Tourism Conference was held on 21/01/2019. The 21 Greek and foreign speakers gave practical examples of social buzz and "smart" ways of using social media for better and more effective advertising. At the same time, issues [...]
Why Communication on Social Media is So Important

Why Communication on Social Media is So Important

The importance of Social Media should not be underestimated. These channels have the potential to connect your business with millions of customers worldwide and are one of the most important areas that your digital marketing strategy needs to cover. If you’re not making full use of your social media channels, you’re missing out on one [...]

2019 Digital Marketing Trends for Hotels and Restaurants

Customer expectations and buyer journeys have changed.   Customers now interact with brands via digital customer service channels; Facebook has evolved into a local guidebook; voice search and chatbots have changed the way we search for information; review sites have impacted our purchasing decisions.   In this webinar, we discuss the latest trends in digital [...]