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How to Make Your Boutique Hotel a Destination Location

How to Make Your Boutique Hotel a Destination Location

What Actually is a Destination Location? What Defines a Boutique Hotel? Why is Luxury Important? How is the Market Changing? How will this affect your venue? What is Destination Marketing and Why Do You Need a Strategy? How Do You Differentiate Your Property from Your Competitors? Destination Marketing Strategies You Need to Know What Actually [...]
Using 360 Video in Hotel Marketing – Infographic

Using 360 Video in Hotel Marketing – Infographic

Using 360 Video in Hotel Marketing – Infographic   With such intense competition in the hospitality industry nowadays, hotels need to be highly innovative in their marketing activities to distinguish themselves from the competition. Showcasing a few nice images on their website just doesn’t cut it anymore. They need fresh, engaging, absorbing content that will [...]
Why Communication on Social Media is So Important

Why Communication on Social Media is So Important

The importance of Social Media should not be underestimated. These channels have the potential to connect your business with millions of customers worldwide and are one of the most important areas that your digital marketing strategy needs to cover. If you’re not making full use of your social media channels, you’re missing out on one [...]

2019 Digital Marketing Trends for Hotels and Restaurants

Customer expectations and buyer journeys have changed.   Customers now interact with brands via digital customer service channels; Facebook has evolved into a local guidebook; voice search and chatbots have changed the way we search for information; review sites have impacted our purchasing decisions.   In this webinar, we discuss the latest trends in digital [...]