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Why Your Business Should Invest in SEO - 7 Important Reasons You might be wondering why Search Engine Optimisation is so important, and why your business should invest in SEO. 7 key reasons include: Primary Traffic Source Local SEO Means Increased Engagement Traffic and Conversions Build Credibility Sustainable Brand Image and Growth SEO is a [...]
Of all the different markets in the world, few are as highly reviewed and publicly scrutinised as the Restaurant industry. People love to share their dining experiences with their friends, family and social peers – and look to other people’s experiences to determine where they’re going to visit next. In this article, we explore the […]
The importance of Social Media should not be underestimated. These channels have the potential to connect your business with millions of customers worldwide and are one of the most important areas that your digital marketing strategy needs to cover. If you’re not making full use of your social media channels, you’re missing out on one [...]
If you’re ready to move with the times and draw customers to your restaurant in the social, mobile, brave new world, then you need to be using Facebook ads for restaurant leads. The time of print media being king has passed, and now social media, particularly Facebook, has become the best place to put your [...]
Customer expectations and buyer journeys have changed. Customers now interact with brands via digital customer service channels; Facebook has evolved into a local guidebook; voice search and chatbots have changed the way we search for information; review sites have impacted our purchasing decisions. In this webinar, we discuss the latest trends in digital [...]
90% of restaurant customers read online reviews before making a reservation, restaurants can lose a significant number of potential diners when a negative review appears on the first page of their search results. Testimonials and reviews play a vital role in restaurant marketing. In this reputation management whitepaper for restaurants, we cover: What [...]
From content marketing and social media strategies to reputation management and monitoring, it can be tough keeping up to date with all of the digital marketing techniques you should be using to promote your restaurant online. We've put together a Digital Marketing Checklists for Restaurants to make sure you're listed where you should be [...]
When you’re speaking with a customer either directly or on the phone, there are visual and audio cues that can help you give their words context, you can tell whether they’re being serious or sarcastic, are happy, angry, concerned or something in between.
Social Media Marketing for Restaurants is one of the most important ways your venue can connect with customers new and old, and
What do people look for when they’re choosing a restaurant to visit or order from? The obvious answers are great food and value for money.